Ohhh Happy Thursday..... We have an Event Update!!!

The store is putting together a variety of vendors for our Summer inspired cocktail party. Which will be held for the debut of the NEW collection by Eugenia Couture. The designer herself will be present to meet and greet during the event.  

We are also very happy to announce that "Who Made the Cake"  (http://www.whomadethecake.com/) will be joining us in hosting the event. They will be holding a cake tasting for both their current and future clients, so it is sure to be a fabulous night of Couture and Cake!!!

We do have a few others vendors in the works.....

But until then, talk to you tomorrow!!

-MdM

A little more Ruching please.....

This week the store completed an extensive inventory check. Part of the inventory check is to determine the consistency of our gown styles. If you are looking Ruching on a gown with a Trumpet, Mermaid, A-line or Ball gown we are the store to visit.

For girls who have been told about ruching but still aren't sure what it is, ruching is the gathering of fabric to one side or consistent folding of fabric in a specific direction. Ruching has become extremely popular and can be found in just about every bridal store. The ruching technique is very flattering with a majority of figures because it is able to pull you in where you want it to or disguise certain aspects of your body.

The girls at the store describe ruching like spanx, it holds you in at all the right places. So if you are feeling self-conscious about certain aspects of your body the ruching direction is probably the right one for you!!

The gown featured to the left is (Fanal-La Sposa)one of our top selling gowns, and is a great example of the ruching concept.

Have a great rest of the weekend!!
-MdM

Does the weather affect shopping ...........

Soooo What do you think? Does the weather affect shopping? I have always found this to be an interesting concept..... The weather tends to have an influence on a majority of things especially on an individual's mood. Are you more likely to purchase or fall in Love with a different gown if it is rainy day vs. a sunny day.

I ask this question because it is a fairly gloomy day here in Rice Village and it looks like a storm could brew any second.... Typically the streets are humming with cars and people and it would take a good 5-10 minutes to find a parking spot. Today that isn't really the case it is quite a bit more calm. So like most people I question what is the cause for the change in the number of people strolling through the village.....

Have a Great Thursday... See you tomorrow!!
-MdM

Gown of the day....

Our gown of the day has been chosen........ (drum rolll please) And the lucky one is Masquerade by Ian Stuart- Bridal. Ian Stuart has a fabulous collection and is very much on the voluminous side of Silhouettes. A majority of the gowns from his collection have very full bottoms, minimal beading and seriously intricate work within the fabric.

Masquerade has an entire skirt and train of flowers which definitely fits our summer Window display theme. If you haven't had the opportunity to come by and see this months concept you should.......

-MdM

Who sets the trend.... the Bride or the Store

Working in a bridal salon you must be aware of what girls are in search of..... determining what they are looking for and buying accordingly is probably the most difficult concept. Only because sooooo many girls are looking for something different. And typically that is exactly how they describe it "I want something different" so it is our job as a store to have that something different. If we don't have it I will help you find it!!( Miracle on 34th street)

Soooo what is that something different??? Just in the last week I have had girls who are requesting a lot of embellishment, some want simple, some want lace, in many ways it is a guessing game not only for the bride but also for the store because you don't know what you want until you see it(in the same way as your groom ;). In order to reach the equilibrium that everyone is in search of you must have a mixture of both classic/traditional and modern/trendy.

The bridal industry can vary quite a bit, when you go to market you see the trends that designers claim to be the trends VS. going home and seeing what girls are buying. Typically what is said to be a major trend might take awhile to actually reach the consumer. More than anything finding the right gown is about mindset and timing. I know many girls last week were frustrated that they have been to a million stores and just haven't found what they want. Nooo worries ladies the perfect gown is out there just as your groom was!!

-MdM

Happy Thursday BLOG World...... New gown of the Day!!

We are approaching the end of the week, well work week that is. So far it has been a crazy week of reorganizing the back office. It is always great to reorganize and find the most efficient way to service our brides. Everyone needs an update now and then......

Since we are are now heading into the two biggest wedding months we have many girls scheduling their final fittings so the store has been buzzing with phone calls, emails, and walk-ins.

Besides reorganizing we are making some NEW changes to the salon like Window displays (themes will change monthly) this is something we are very excited about!! So be sure to stroll through the village bride or not to see what Fabulous things we come up with.

On to our Gown of the Day: St. Pucchi

Many of you have probably seen this dress time after time, only because in 2009-2010 is was absolutely everywhere from postcards to magazine advertisements this was their IT dress. And if I say so myself it is one extraordinary gown and it will take a VERY special bride to wear it.

* it is marked down and on SALE!!!

-MdM

Such a busy tuesday.....

Goodness today has been a busy day, soooo on to our Weekend recap. Specifically a Sunday recap.... It is always really great to see a bride to put on her dress for the first time, not just the sample but her actual gown which she will be wearing in just a few short weeks. Sunday is a typically a very busy Alterations day which are done in house by Brenda who is absolutely wonderful at working with brides to create the silhouette they have been dreaming of.

Since it was a day for 1st time alterations I was able to get our bride Kendels reaction the moment she finally put everything together: the dress, the belt, and the cathedral length veil... It was a pretty amazing look and I think it was everything she hoped it would be.

Hope everyone has a great start to the week, see you tomorrow :)
-MdM